Laura Friedman started her practice to help leaders in business realize their full potential. Whether it is evaluating leaders, developing high potentials, recruiting and retaining talent or improving overall processes within an organization, Laura and her team work with leaders through the process very effectively. 

Laura spent her corporate career at a major health care company in New Jersey where she held various management positions within Learning and Development.  Laura specialized in evaluating learning techniques, competency management and strategic planning.  The world of Learning and Development was slowing migrating to alternative ways of learning, including coaching, which opened the door to a career in coaching.  Over the last number of years, Laura has been able to apply her Organizational Development and Learning and Development skills to her coaching practice. 

Laura's style is one that her clients respond to very well.  She portrays a level of integrity with her clients which allow them to put their trust in her.  While maintaining this relationship, there is constant accountability toward reaching their goals.

Laura and her team have proven results working with both business owners and executives in the following areas:

• Executive, Leadership, Middle Manager and New Supervisor development
• Leadership and Organizational Development 
• Entrepreneurial Start Ups
• Effective recruiting using proven job match techniques and assessments
• Pipeline development
• Building effective teams
• Performance and process improvement
• Improving customer service and production

Laura earned her BA in English with a concentration in Journalism from the State University of New York at New Paltz.   After 16 years in the Learning and Development field, Laura became a certified coach with a large international business coaching franchise and has tapped into all of her skills to mentor leaders in small, mid sized and large companies to productivity and profitability with exceptional results.